by Dfleischer | Aug 30, 2017 | Communications and Sustainability Reporting
Inspiring real change requires more than a clever Twitter “hashtag”. It requires a story that sticks and inspires. How do you achieve that? For starters, know your audience, don’t be your own hero, and frame your success stories into a larger...
by Head Green Guru | Jun 15, 2017 | Best Practices and Tools, Communications and Sustainability Reporting, Sustainability, Tips
I think my past year of participating in Toastmasters has impacted how I evaluate a speech. After attending a recent conference, I left feeling a tad frustrated and disappointed. Before your next presentation, consider these three tips for how to make a bigger impact:...
by Dfleischer | Mar 12, 2012 | Communications and Sustainability Reporting, Employee Engagement & Green Teams, Sustainability
Green Impact just completed its first video, a sustainability video project for University of California, San Francisco (UCSF). There is so much talk these days about how to engage employees around sustainability and embed greener practices into employees’...
by Dfleischer | May 15, 2011 | Best Practices and Tools, Business case for going green, Communications and Sustainability Reporting
Last week in Oakland was the annual Ceres conference. Among the many announcements were the awards for best sustainability reports. The Ceres-ACCA (Association of Chartered Certified Accountants) North American Awards for Sustainability Reporting went to Nike for...
by Dfleischer | Jan 6, 2011 | Communications and Sustainability Reporting, Employee Engagement & Green Teams, Sustainable Business
The banking industry has many challenges on its plate right now. At Wells Fargo, one challenge is how to promote the concept of sustainability to over 278,000 team members (Wells Fargo calls its employees team members) and embed sustainability into its operations. I...
by Dfleischer | Nov 22, 2010 | Communications and Sustainability Reporting
Thinking of writing your first sustainability report? Or want to take yours to the next level? Here is a solid checklist of issues to take into consideration if you are about to embark on a sustainability report. While some argue why bother, since no one reads these...