by Head Green Guru | Jul 28, 2009 | Stakeholder Engagement, Sustainability, Sustainable Brands, Sustainable Business
Originally posted on Matter Network Richard Seireeni’s book “The Gort Cloud: The Invisible Force Powering Today’s Most Visible Brands” caught my interest. It begins by introducing the concept that there is a largely invisible community of green customers,...
by Head Green Guru | Jul 27, 2009 | Creativity, Stakeholder Engagement, Sustainability, Sustainable Business
Originally posted on Matter Network By Deborah Fleischer Andrew Winston’s new book, Green Recovery, comes in a small, green package, but it packs a big, relevant punch. It is a must read for CEOs who still think going green will cost too much, and for mid-level and...
by Head Green Guru | Jul 27, 2009 | Sustainability, Sustainable Business, Tips
By Deborah Fleischer, Green Impact Energy efficiency is one of those low hanging fruits that is ripe to be picked. For Kendall-Jackson Winery, reducing expenses from lighting just made good business sense. It might not seem very sexy, but they expect to see the...
by Head Green Guru | Jul 9, 2009 | Stakeholder Engagement, Sustainable Business
Originally posted on www.triplepundit.com. A new report by GreenPeace, Carting Away the Oceans, scores major supermarkets sustainable seafood sales and sourcing policies. While some companies were rewarded for their progress since the last report, others, including... by Head Green Guru | Jun 27, 2009 | Stakeholder Engagement, Sustainability, Sustainable Business, Tips
By Deborah Fleischer Stakeholder engagement is a process of reaching out to a range of constituents who are interested in, or impacted by, your business, including employees, investors, suppliers, non-governmental organizations (NGOs), consumers, governmental agencies...